Website Packages for Coaches & Consultants

Websites and copywriting that build trust and connection with clear, empathetic messaging and professional design.

Communicating is what you do best.

But many coaches and consultants have a hard time turning words into clear website copy. Maybe you have:

  • Struggled to sound authentic and not “salesy”

  • Not yet found a creative partner who understands your work

  • Sacrificed time with clients and family to figure it all out

You shouldn’t have to work so hard on your website.

Coaching & consulting websites that look and feel like you.

With StoryMatters, you get the help of a coach and creative rolled into one.

People-First Design

Design rooted in colors, fonts, and images that resonate with the people you serve.

Relational Copy

Words that are as warm and inviting as you, communicating both empathy and expertise.

Story-Driven Strategy

Every website is built on a user-friendly foundation that builds trust and connection.

“A good looking brand is only the beginning.”

Heidi listens to understand so that your message gets communicated with clarity. Her creativity, professionalism, and commitment to excellence make her an invaluable resource. I highly recommend her!

Kristi Erickson | Certified Enneagram Coach
Overflow Enneagram

“Logical. Thoughtful. Strategic. Curious. Supportive.”

Working with Heidi and her StoryBrand approach shaped my perspective on how to best connect with my prospects and it resulted in a beautiful new site!”

Laurie Healy | Certified Recovery Coach
Laurie Healy Coaching

All-in-one web design packages for coaches & consultants

Strategic packages that provide the best value and smoothest experience.

A stress free way to get design, copywriting, & story-driven strategy that work together to grow your small business.

Starter Website

One-page website built to get you online fast.

Includes:

  • 60-minute strategy call

  • Story-driven copywriting

  • One-page website using a StoryMatters template

  • Mobile-friendly design

  • Basic SEO setup


Starts at $1750

Signature Website

4-page custom website that helps you stand out online.

Includes:

  • 60-minute strategy call

  • Story-driven copywriting

  • Custom website design

  • Strategic site structure

  • Mobile-friendly design

  • Basic SEO setup


Starts at $3500

MOST POPULAR

Signature Plus

Ongoing support as your business grows.

Includes:

  • Everything in Signature Package

  • Ongoing website updates

  • Copy edits and additions

  • Monthly design check-ups

  • Quarterly strategy check-ins

  • Priority support


Starts at $3500 + $150/mo

Packages do not include a monthly Squarespace subscription or the cost of your domain.

You receive a 20% discount on your annual subscription plus a free domain for the first year when you work with StoryMatters.

I know how personal your your website feels.

It represents you, so it needs to be just right.

Building a website that perfectly reflects you doesn’t have to be hard.

With a master’s in counseling and three decades of experience as a coach and consultant, StoryMatters founder, Heidi Zwart, is uniquely suited to help. She listens well, asks great questions, and communicates clearly so your website and copy captures you to your core.

Experience a stress free way to get design, copywriting, & story-driven strategy that work together to grow your business.

Some of our favorite coaches & consultants

FAQ’s about working with StoryMatters

  • Most of the coaching and consulting websites are either:

    • Professional, but not personal

    • Personal, but unprofessional

    We build sites that are personal and professional.

    We blend professional “non-cheesy” images that engage instead of distract. And we write relational website copy that is concise, clear, and empathetic. Together your website will build the trust that’s foundational to the transformational work you do in people’s lives and businesses.

    Every website we build is designed on the StoryBrand framework, which gives you a leg up on the competition.

  • It can be a great place to start if your budget is tight.

    But because your business is so personal, a 4-page site with Home, Services, About, and Contact pages is better for a coaching or consulting business.

    Hiring a coach or consultant requires a level of vulnerability that’s different from other industries. Potential clients often want to know more before moving forward. We include just the right amount of information, empathy, and hope to encourage people to take the first step to work with you.

  • Yes! We can connect your calendar to your website that works seamlessly and allows people to take that crucial step to work with you.

  • We’ve designed dozens of sites for happy clients in a single day — and that’s how we’ll build yours, too.

    Here’s how it works:

    Use our simple Prep Guide to provide info and gather text, photos, and preferences about your design.

    Then, we meet for a 60-90 minute Review + Copy Session to capture your website copy.

    Your Design Day includes 3 meetings about 45 minutes each, with live edits.

    Typical Schedule (shorter for 1-page sites):

    • 9am: Review your homepage and set the direction of interior pages

    • 12pm: Review progress and edits

    • 3pm: Final edits and site handoff

    Your site is ready to launch when you are!

  • The visual design is beautiful and it’s easy for you to make edits once your build is complete.

    If you have a site on another platform or on an older version of Squarespace, we’d be happy to upgrade, refresh, or redesign your site from scratch.

    See which of our perfectly-sized website packages is a fit for your business.

Is it time for you to ask for help?

Experience a stress free way to get design, copywriting, & story-driven strategy that work together to grow your small business.